Zoho CRM vs HubSpot Sales Hub: pricing
Per-seat CRM pricing · snapshot captured June 2026
On the cheapest paid tier, Zoho CRM has the lower entry cost ($14/seat vs $15/seat). Zoho CRM uses per-user; four paid editions; free for up to 3 users and HubSpot Sales Hub uses per-seat (sales seats); free tier; per-seat from starter up. Their most-popular tiers are $23/seat/mo (Professional) and $100/seat/mo (Sales Hub Professional); at the most-popular tier, Zoho CRM ($23/seat) is below HubSpot Sales Hub ($100/seat). Both have a free tier. Snapshot June 2026 - vendors change pricing; verify on the vendor's pricing page before relying on these figures.
Data as of June 2026.
Zoho CRM vs HubSpot Sales Hub side by side
| Factor | Zoho CRM | HubSpot Sales Hub |
|---|---|---|
| Vendor | Zoho | HubSpot |
| Category | Value all-rounder | All-in-one / inbound |
| Pricing model | Per-user; four paid editions; free for up to 3 users | Per-seat (Sales Seats); free tier; per-seat from Starter up |
| Cheapest paid tier | $14/seat/mo | $15/seat/mo |
| Most-popular tier | Professional ($23/seat/mo) | Sales Hub Professional ($100/seat/mo) |
| Free tier? | Yes | Yes |
| Free tier detail | Free plan for up to 3 users with lead/contact management, basic automation and dashboards. | Free CRM forever: up to 2 paid-feature users, 1,000 contacts, 1 deal pipeline (tightened in 2024). |
| Minimum seats | No minimum-seat requirement; Ultimate is annual-only. | Starter Sales Hub can be bought for a single seat. Pro/Enterprise are per-seat with no hard minimum, but carry one-time onboarding fees ($1,500 Pro / $3,500 Enterprise). |
| Billing | Annual billing saves ~20-30% vs monthly. Ultimate is annual-only. | Annual commitment saves vs monthly; Starter is the only paid tier with month-to-month billing. |
| Best for | Cost-conscious SMBs that want a lot of features per dollar, especially inside the wider Zoho One suite. | Teams that want one platform across sales, marketing and service and are willing to pay a premium at the Professional tier. |
Sources: Zoho pricing · HubSpot pricing.
Cheaper for small teams vs at the popular tier
Small / starting out: Both have a free tier, so try each. On the cheapest paid tier, Zoho CRM has the lower entry cost ($14/seat vs $15/seat).
At the most-popular tier: at the most-popular tier, Zoho CRM ($23/seat) is below HubSpot Sales Hub ($100/seat). Remember per-seat list price is only part of the bill — check minimum seats (Zoho: no minimum-seat requirement; ultimate is annual-only. HubSpot: starter sales hub can be bought for a single seat. pro/enterprise are per-seat with no hard minimum, but carry one-time onboarding fees ($1,500 pro / $3,500 enterprise).) and add-ons before deciding.
Verdict
On the cheapest paid tier alone, Zoho CRM has the lower entry cost ($14/seat vs $15/seat). But price isn't everything: Zoho CRM (free for up to 3 users) versus HubSpot Sales Hub (genuinely free crm tier to start). Read each full breakdown — Zoho CRM and HubSpot Sales Hub — and total your real seat count in the cost calculator.
Frequently asked questions
Is Zoho CRM or HubSpot Sales Hub cheaper?
On the cheapest paid tier, Zoho CRM has the lower entry cost ($14/seat vs $15/seat). And at the most-popular tier, Zoho CRM ($23/seat) is below HubSpot Sales Hub ($100/seat). Beyond list price, watch the gotchas: Zoho - best value only inside the wider zoho suite; HubSpot - big jump from starter ($15) to professional ($100) per seat. snapshot captured June 2026.
Zoho CRM vs HubSpot Sales Hub: which for a small team?
For a small team, favour whichever has a usable free tier and the lower entry price. Zoho CRM: Free plan for up to 3 users with lead/contact management, basic automation and dashboards. HubSpot Sales Hub: Free CRM forever: up to 2 paid-feature users, 1,000 contacts, 1 deal pipeline (tightened in 2024). Also mind minimum seats: Zoho - no minimum-seat requirement; ultimate is annual-only.
Zoho CRM vs HubSpot Sales Hub: what is the pricing model?
Zoho CRM: Per-user; four paid editions; free for up to 3 users. HubSpot Sales Hub: Per-seat (Sales Seats); free tier; per-seat from Starter up. Snapshot June 2026 - vendors change pricing; verify on the vendor's pricing page before relying on these figures.
Does Zoho CRM or HubSpot Sales Hub have a free plan?
Zoho CRM has a free tier: Free plan for up to 3 users with lead/contact management, basic automation and dashboards. HubSpot Sales Hub has a free tier: Free CRM forever: up to 2 paid-feature users, 1,000 contacts, 1 deal pipeline (tightened in 2024).
More comparisons
Last updated: 2026-06-22